SSI uses common information-gathering tools, such as cookies and Web beacons, to collect information as you navigate the Company’s Web sites (“Web Site Navigational Information”). This section describes the types of Web Site Navigational Information used on the Company’s Web sites and how this information may be used.
SSI uses Web beacons alone or in conjunction with cookies to compile information about Customers and Visitors’ usage of the Company’s Web sites and interaction with emails from the Company. Web beacons are clear electronic images that can recognize certain types of information on your computer, such as cookies, when you viewed a particular Web site tied to the Web beacon, and a description of a Web site tied to the Web beacon. For example, SSI may place Web beacons in marketing emails that notify the Company when you click on a link in the email that directs you to one of the Company’s Web sites. SSI uses Web beacons to operate and improve the Company’s Web sites and email communications.
When you visit SSI’s Web sites, the Company collects your Internet Protocol (“IP”) addresses to track and aggregate non-personal information. For example, SSI uses IP addresses to monitor the regions from which Customers and Visitors navigate the Company’s Web sites. SSI also collects IP addresses from Customers whey they log into the Services as part of the Company’s “Identity Confirmation” and other security features.